About Us

THE BRAND

Foshu is a ready-to-wear brand with a multidisciplinary approach.

Our vision is to make clothes that make you feel confident and special without compromising on comfort and fit.

The designs are identified by unique silhouettes with an edgy twist and attention to detail.

All of our fabrics are hand picked in Italy and are printed with the brand’s original prints in a specialised print-on-fabric manufacture in Prato, Italy. Our sourcing process prioritised quality and craftsmanship and we take pride in the materials and partners we work with, most fabrics are smooth and have soft touch on the skin. Every single detail is well thought of to create a unique piece that will be timeless and chic.

Each design is manufactured in limited quantities so you can always feel special and exclusive.

All our garment's assembly is done by fairly paid workers.

THE DESIGNER

Sapir Shur is the designer and founder of Foshu.

Moved to Milan in 2016 in order to study Fashion design at Istituto Marangoni and pursue her love for fashion and art.

After graduated, she started an internship at ANTONIO BERARDI and continued working there as a junior designer. Working for Antonio was her first inside step into the business and the endless possibilities Italy has to offer- from the highest quality materials to special printing techniques.

Since a young age she started painting and developing a deep connection to beauty and style. She sees fashion and art go hand-in-hand and through her prints and colour combinations she creates the story of the collections.